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Discussion Starter #1
These are a few lines excerpt from Toyota Corporate to us the dealers
in order to handle the HH launch and take care of customers.

With you strong efforts, The launch of highlander Hybrid in early June alongside the popular Prius seadan will affirm Toyota's leadership role in developing and introducing Hybrid Technology to the market. Please take advantage of the next two months to review your order bank and plan the best delivery schedule for your _customers._

Highlander Hybrid will be unique in the Mid-SUV segment with no _competitive Hybrid for at least one year._

Embrace this opportunity to contribute to a better tomorrow by reinforcing
the _superiority of Hybrid Synergy Drive._
_____________________________________________

These are the Corporate message. to the Dealers across the Nation !

_______________________________________________

Toyota Hybrids for this planet called, the Green Earth !
_______________________________________________
 

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Discussion Starter #3
Subsidy ?

hyperion said:
Rickey, post the price. Looks like this one is not being subsidized by the factory.
OK Hyperion the whole story: Long... I do not think that Toyota is getting the subsidy on this Hybrid either.

SUBJECT: 2006 Highlander Hybrid Price Announcement

Toyota Motor Sales, USA, is pleased to announce pricing for the eagerly
awaited 2006
Highlander Hybrid gas/electric mid-size sport utility vehicle with
Hybrid
Synergy Drive®.
The Highlander Hybrid joins the popular Prius sedan, making Toyota the
first brand to
offer both a passenger car and an SUV with hybrid powertrains. Pricing
will be
announced to the public on Friday, April 1.
With its cutting edge Hybrid Synergy Drive® powertrain and long list of
standard
features and safety equipment, Highlander Hybrid takes its place as
perhaps
the most
advanced production Mid SUV ever produced. Considering its best in
class
performance, fuel economy and emissions in addition to its best in
class
comfort and
safety, there is simply nothing else on the road in the Mid SUV segment
that can be
compared to Highlander Hybrid.
When it joins the Toyota line-up in early June, the Highlander Hybrid
will
be the first
seven-passenger hybrid SUV in the industry. With its Hybrid Synergy
Drive®
powertrain producing 268 horsepower, Highlander Hybrid will offer
exhilarating
acceleration performance while achieving a stunning 30 mpg for the 2WD
models and
29 mpg for 4WD-i models (combined EPA test). In addition, Highlander
Hybrid
will be
rated as a Super Ultra Low Emissions Vehicle (SULEV), one of the most
stringent
emissions ratings in the industry and the only Mid SUV to attain this
low
level of
emissions.
In addition to delivering outstanding performance and fuel economy,
Highlander Hybrid
also provides all of the interior versatility and comfort expected from
a
mid-size SUV.
Highlander Hybrid features seven-passenger seating with three rows,
rear
privacy glass
and a rear heater system. The second-row 60/40 split fold-down
reclining
seat and
third-row seat fold flat into the floor to create added cargo space and
utility.
Highlander Hybrid will be available in 2WD or electric four-wheel-drive
with intelligence
(4WD-i) models. Highlander Hybrid models include an impressive list of
performance /
technology features including:
• Hybrid Synergy Drive® with 268 HP combined output
• Star Safety System with Vehicle Dynamics Integrated Management System
(VDIM)
• Electrically Powered Air Conditioner
• Electric Power Steering
• Electronically Controlled Brakes
• Electronically Controlled Continuously Variable Transmission (ECVT)
• Unique styling including a new front bumper with wide intake, new
chrome
grille
and license plate garnish, LED taillights, in-glass antenna, Hybrid
Synergy
Drive® badging, and new 17” split 5-spoke aluminum wheels
• Technology enhanced Optitron illuminated gauges featuring a
multi-information
display
Popular optional equipment on the conventional Highlander that has been
standardized
on Highlander Hybrid includes:
• Driver and Front Passenger Seat-mounted Side and Front- and
Second-Row
Roll-sensing Side Curtain Airbags
• Power Driver’s Seat (8-way)
• Mudguards
• Immobilizer and HomeLink Garage Door Opener
• Power Heated Outside Mirrors and Windshield De-icer
• Towing Prep Package
• DRL
The additional features alone are worth over $1,700. Although
Highlander Hybrid
contains advanced new hardware and technology, we are pleased to still
offer
outstanding value. Highlander Hybrid has a starting MSRP of $33,030 for
the 2WD
model and $34,430 for the 4WD-i model.
Highlander Hybrid Limited adds additional luxury features and value
worth
almost
$4,000 over the conventional Highlander Limited:
• Driver and Front Passenger Seat-mounted Side and Front- and
Second-Row
Roll-sensing Side Curtain Airbags
• Power Tilt/slide Moonroof with Sunshade
• Leather Seat Package
• Seat Heater
• JBL 3-in-1 AM/FM Cassette w/6-disc In-dash CD Changer with Eight
Speakers in
6 Locations and FM Diversity Reception
Highlander Hybrid Limited models start at $37,890 for the 2WD and
$39,290
for the
4WD-i model
OPTIONS
Base grade Highlander Hybrid is available with one package upgrade
option that
includes:
• JBL 3-in-1 AM/FM Cassette w/6-disc In-dash CD Changer with Eight
Speakers in
6 Locations and FM Diversity Reception
• Power Tilt/slide Moonroof with Sunshade
• Integrated Fog Lamps
• Color-Keyed Rear Spoiler
• Urethane Steering Wheel & Shifter with Audio Controls
The only available option for Highlander Hybrid Limited models is the
Touch
Screen
DVD Navigation.
With you strong efforts, The launch of highlander Hybrid in earlu June alongside the popular Prius seadan will affirm Toyota's leadership role in developing and introducing Hybrid Technology to the market. Please take advantage of the next two months to review your order bank and plan the best delivery schedule for your customers.

Highlander Hybrid will be unique in the Mid-SUV segment with no competitive Hybrid for at least one year.

Embrace this opportunity to contribute to a better tomorrow by reinforcing
the superiority of Hybrid Synergy Drive.
_____________________________________________

Toyota Hybrids for this planet called, the Green Earth !

_____________________________________________________________
PRIUS are here & The HH, Highlander Hybrid. soon to arrive !
_____________________________________________________________
 
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